As part of a comprehensive revision of consumer and marketing law in the European Union by the European Commission, and as part of the EU consumer protection initiative “New Deal for Consumers”, it was determined that several consumer protection legal acts of the European Union require modernization and also that the possibilities for enforcing consumer protection law need to be improved. To this end, the EU adopted Directive (EU) 2019/2161 of 27 November 2019. Herewith the directives on unfair terms in consumer contracts (93/13/EEC), on consumer protection in the indication of the prices of products offered to consumers (98/6/EC), concerning unfair business-to-consumer commercial practices in the internal market (2005/29/EC) and on consumer rights (2011/83/EU) are amended to improve enforcement and modernize consumer protection. (more…)